Marketing Management Consulting

We have dedicated marketing management consultants, helping corporate organizations to identify customer needs and wants, determines which target markets it can serve best and designs appropriate products, services, and programmes to serve these markets.

As strategic marketing consultants, we are supporting our clients to overcome marketing challenges faced every day- such as promotion and communication effectiveness, identify innovation opportunities, winning the price war, understanding routes to market.

Working closely with organization management team to develop marketing plan and tactics to grow the business, increase revenue and realize long-term goals.  Support the team with a strategic approach to marketing planning and execution.

Assist in marketing assessment, includes the overall market segmentation model and priorities within it; brand positioning and value proposition within the market segments; and prioritization of marketing programs.

Provide guidance on brand communication, promotion, and product differentiation in order to effectively meet the needs of the market segment

Assist in the identification of market developments, industry trends and risk analyses of the business environment.

Our aim is to help corporate organizations to unleash their potentials and achieve sustainable, strategic & scalable growths through our powerful insights tools and frameworks which guide the problem identification process and to serve as the basis for recommendations and development of growth strategies.

IFG marketing management consulting is driven by THINKING, PLANNING, and STRATEGY.

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